When it comes to hair care, Amazon offers a vast selection of products—but which ones truly deliver results?
We’ve compiled the 20 best-selling hair products on Amazon, complete with detailed reviews and a comparison table to help you choose the perfect one for your needs.
For your convenience we have added the links to the product on Amazon, in case you want to discover or buy the product.
Comparison Table: Top 20 Hair Products
Product | Best For | Key Benefit | Price | Rating |
---|---|---|---|---|
Olaplex No. 3 | Damaged hair | Bond repair | $30 | 4.6 ⭐ |
Mielle Rosemary Oil | Hair growth | Follicle stimulation | $10 | 4.8 ⭐ |
Moroccanoil Treatment | Frizz control | Argan oil hydration | $35 | 4.7 ⭐ |
L’Oréal Wonder Water | Instant repair | Lamellar technology | $10 | 4.4 ⭐ |
The Ordinary Peptide Serum | Thinning hair | Density boost | $22 | 4.3 ⭐ |
Briogeo Repair Mask | High-porosity hair | Protein moisture balance | $39 | 4.7 ⭐ |
OGX Coconut Shampoo | Dry/curly hair | Sulfate-free hydration | $12 | 4.6 ⭐ |
Cantu Leave-In Cream | Natural hair | Shea butter definition | $7 | 4.7 ⭐ |
Pantene Gold Series Mask | Bleached hair | Keratin repair | $18 | 4.5 ⭐ |
K18 Molecular Mask | Severe damage | Bond rebuilding | $25 | 4.5 ⭐ |
Garnier Sleek & Shine Serum | Frizz | Lightweight shine | $7 | 4.5 ⭐ |
Batiste Dry Shampoo | Oily scalp | Quick refresh | $10 | 4.4 ⭐ |
SheaMoisture JBCO Shampoo | Weak hair | Growth stimulation | $10 | 4.7 ⭐ |
Kristin Ess Gloss | Dull color | Temporary shine | $15 | 4.3 ⭐ |
Neutrogena T/Sal | Dandruff | Medicated relief | $8 | 4.5 ⭐ |
Eva NYC Therapy Mask | Frizz | Keratin alternative | $13 | 4.6 ⭐ |
Hask Argan Oil | Shine | Heat protection | $17 | 4.6 ⭐ |
Living Proof Dry Shampoo | Fine hair | Residue-free | $24 | 4.3 ⭐ |
Maui Moisture Mask | Curly hair | Intense hydration | $18 | 4.6 ⭐ |
Vegamour GRO Serum | Hair loss | Clean ingredients | $78 | 4.2 ⭐ |
1. Olaplex No. 3 Hair Perfector
Olaplex No. 3 is a bond-building treatment that repairs damaged hair from the inside out. Ideal for bleached, chemically treated, or heat-damaged hair, this at-home treatment works by re-linking broken disulfide bonds.
Key Benefits:
✔ Repairs split ends and breakage
✔ Strengthens hair structure
✔ Safe for color-treated hair
How to Use: Apply to damp hair, leave for 10+ minutes, then rinse and shampoo. Users report softer, shinier hair after just one use, making it a cult favorite.
Best For: Damaged, brittle, or over-processed hair.
2. Mielle Organics Rosemary Mint Oil
A TikTok sensation, this scalp-stimulating oil promotes hair growth with rosemary, mint, and biotin. It improves circulation, reduces dryness, and strengthens follicles.
Key Benefits:
✔ Encourages faster hair growth
✔ Reduces dandruff and itchiness
✔ Lightweight, non-greasy formula
How to Use: Massage into the scalp 2-3 times weekly. Many users report visible growth in 4-6 weeks.
Best For: Thinning hair, slow growth, or dry scalp.
3. Moroccanoil Treatment
A luxurious argan oil serum that tames frizz, adds shine, and protects against heat damage. A little goes a long way!
Key Benefits:
✔ Instantly smooths frizz
✔ Heat protection up to 450°F
✔ Lightweight, non-sticky
How to Use: Apply a dime-sized amount to damp or dry hair.
Best For: Frizzy, dry, or curly hair.
4. L’Oréal Paris Elvive 8 Second Wonder Water
Rating: 4.4/5 ⭐ | Price: $10
A game-changing liquid lamellar treatment that repairs hair in just 8 seconds. Perfect for damaged or frizzy hair, it seals split ends and adds instant shine.
Best For: Dry, brittle, or chemically treated hair.
5. The Ordinary Multi-Peptide Serum for Hair Density
Rating: 4.3/5 ⭐ | Price: $22.80
A science-backed serum with peptides and caffeine to reduce thinning and boost thickness. Lightweight and non-greasy.
Best For: Thinning hair or fine hair needing volume.
6. Briogeo Don’t Despair, Repair! Deep Conditioning Mask
Rating: 4.7/5 ⭐ | Price: $39
A vegan, protein-rich mask that rebuilds elasticity and moisture. Packed with rosehip oil and algae extract.
Best For: Over-processed or high-porosity hair.
7. OGX Coconut Miracle Oil Shampoo
Rating: 4.6/5 ⭐ | Price: $11.94
A hydrating shampoo with coconut oil and vanilla bean extract. Gently cleanses while adding tropical shine.
Best For: Dry or curly hair types.
8. Cantu Shea Butter Leave-In Conditioning Repair Cream
Rating: 4.7/5 ⭐ | Price: $7
A curl-defining cream that moisturizes and detangles with shea butter. Stops breakage in coarse textures.
Best For: Natural, coily, or type 4 hair.
9. Pantene Pro-V Gold Series Repairing Mask
Rating: 4.5/5 ⭐ | Price: $17.99
An affordable keratin mask that rivals salon results. Repairs bleach damage in 3 minutes.
Best For: Color-treated or heat-styled hair.
10. K18 Leave-In Molecular Repair Hair Mask
Rating: 4.5/5 ⭐ | Price: $24.99
A bioscience-powered treatment that reverses chemical damage at the molecular level. No rinse needed.
Best For: Severely damaged or bleached hair.
11. Garnier Fructis Sleek & Shine Serum
Rating: 4.5/5 ⭐ | Price: $6.99
A drugstore favorite with argan oil to tame flyaways. Adds gloss without weighing hair down.
Best For: Frizzy or unruly straight hair.
12. Batiste Dry Shampoo (Original)
Rating: 4.4/5 ⭐ | Price: $9.99
The #1 dry shampoo for oil absorption. Refreshes roots in seconds with a clean scent.
Best For: Oily scalps or between-wash days.
13. SheaMoisture Jamaican Black Castor Oil Shampoo
Rating: 4.7/5 ⭐ | Price: $9.99
Strengthens hair with peppermint and JBCO to stimulate growth. Sulfate-free and creamy.
Best For: Weak, thinning, or natural hair.
14. Kristin Ess Signature Hair Gloss
Rating: 4.3/5 ⭐ | Price: $14.99
A temporary gloss treatment that enhances color and shine. No commitment, no damage.
Best For: Dull or faded color-treated hair.
15. Neutrogena T/Sal Therapeutic Shampoo
Rating: 4.5/5 ⭐ | Price: $7.32
A scalp savior with 3% salicylic acid to treat flakes and psoriasis. Medically approved.
Best For: Dandruff or itchy scalp.
16. Eva NYC Therapy Session Hair Mask
Rating: 4.6/5 ⭐ | Price: $13.24
A 10-minute keratin mask that rivals Olaplex. Vegan and color-safe.
Best For: Damaged or frizzy hair.
17. Hask Argan Oil Repairing Shine Oil
Rating: 4.6/5 ⭐ | Price: $16.95
A budget argan oil that adds mirror-like shine. Heat-protective up to 450°F.
Best For: All hair types needing luminosity.
18. Living Proof Perfect Hair Day Dry Shampoo
Rating: 4.3/5 ⭐ | Price: $24
A high-end dry shampoo that truly cleanses (no white residue). Boosts volume.
Best For: Fine hair or post-workout refresh.
19. Maui Moisture Heal & Hydrate + Shea Butter Mask
Rating: 4.6/5 ⭐ | Price: $17.98
A drugstore gem with shea butter and coconut oil. Restores moisture in 5 minutes.
Best For: Parched, curly, or coarse hair.
20. Vegamour GRO Hair Serum
Rating: 4.2/5 ⭐ | Price: $78
A clean-beauty serum with red clover to reduce shedding. Clinically tested for growth.
Best For: Thinning hair (postpartum or hormonal).
Final Thoughts
From repairing bleach damage (Olaplex, K18) to stimulating growth (Mielle, Vegamour), this list covers every hair need. Budget picks (OGX, Cantu) and luxury splurges (Living Proof, Moroccanoil) ensure options for all.
Pro Tip: Match products to your hair’s biggest concern (damage, oil, dryness) for best results.